Celeste Giordano
Master Sales Strategist & Business Mentor
My Blog
“You are out of business if you don’t have a prospect!” – Zig Ziglar Last week, I opened up a discussion about one of the most important areas of business development: LEAD GENERATION! Simply defined, lead generation refers to the action steps you take to attract potential customers to your business and guide them along…
Read MoreSo many entrepreneurs I’ve been privileged to meet over the last 4+ decades felt STUCK in their business. I’d like to explore why, because a breakthrough in this key area can have phenomenal, PROFITABLE results. To this day, the number one complaint I get from coaches, consultants and other business entrepreneurs who seek out my support…
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People often ask me what my number one strategy is for developing new business. I could spend hours sharing the importance of crafting a killer marketing strategy, mastering proven sales techniques and attending the right networking events. These are all critical components of business development. In the coming months, I’ll share some of the strategies…
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Let me ask you something: What’s your most valuable business asset? You might think it’s the quality of your product or service. Or perhaps you think it’s your confidence or charisma. These are valuable assets, no doubt. But one of the most valuable assets you will ever have in your business is the relationships you…
Read MoreHave you ever been set up on a blind date? You wait at the designated meeting spot with a mixture of trepidation and excitement. Suddenly, you feel a tap on your shoulder. You glance upward and your date says hello. In just seconds, you already know if you want to make a bee-line out of…
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