Celeste Giordano
Master Sales Strategist & Business Mentor
My Blog
We’ve all met a complainer who plays the blame game to justify their lack of success. “I’m generating fewer leads because of the economic downturn.” “So and so copied my marketing strategy, it’s no wonder I didn’t reach my sales goal last month.” Sound familiar? People with a negative attitude often blame external circumstances and…
Read More“The only thing to fear is fear itself.” – Franklyn D. Roosevelt Fears can be powerful and insidious. Some people steer clear of the ocean out of fear of shark attacks. Others are deathly afraid of things that creep and crawl. And some avoid heights at all costs. While potent, these fears generally don’t hold…
Read MoreIf you’re not networking, you’re not working to grow your business – at least not to your fullest capacity. Networking is an effective, low-cost way to spread the word about who you are and the services you offer. At networking events, you can make new connections and develop referral connections and sales leads. Face to…
Read MoreTired of competing on price? You’re not alone. Let’s break down the problem: You sell a quality service, but your competitors do too. When you sell based on price alone, you’ll constantly be undercut by those in your industry with lower pricing. The only way to compete is to compromise on your pricing, delivering the…
Read MoreMaybe you skip breakfast even though you know it will give you the energy to conquer your day. Maybe you don’t back up your data despite understanding that losing key documents could damage your business. Or maybe you check your Facebook feed a little too frequently instead of making the sales calls you’ve been putting…
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