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The Missing Ingredient Holding You Back From Achieving More

“The bad news is time flies. The good news is you’re the pilot.”

Can you believe there are only 5 months left in 2021?

It almost feels like we just turned the corner from 2020, and suddenly, we are more than halfway through the year.

And this year, we know what we want: MORE! More referrals, more prospects, and more sales!

We’re entering crunch time. We have a clear road map that we set out at the beginning of the year, and we’re committed to staying on track until we see results.

But how?

Perhaps you have already found yourself falling off track and into the same habits and routines that held you back from reaching your goals in past years.

When entrepreneurs feel themselves slipping into old habits or failing to reach the targets they set for themselves, self-doubt kicks in. They often start asking questions like:

“What’s wrong with me?”

“Am I cut out for this?”

“Will I ever be able to grow my business?”

Here’s the good news: There’s nothing wrong with you and you are not doomed to fail.

Some of the most ambitious, bright, and capable entrepreneurs I’ve met struggle with sticking to their action plan.

The puzzle piece holding back their business growth is accountability.

Is Lack of Accountability Stifling Your Business Growth?

Unless you have a business partner, as an entrepreneur you most likely don’t report to anyone. That means that unlike your friends and family with traditional jobs, you don’t work under the watchful eye of a boss or manager who monitors your progress and performance.

This freedom and independence is part of what attracts people to start their own business, but it can come at a cost. When no one is looking over your shoulder, it’s easier to be lenient with yourself and fall off track.

Picture this: You’re committed to making 10 complimentary sales calls every morning. But after you sit down at your desk to work and make two calls that don’t pan out, it’s tempting to procrastinate pushing forward. “I’ll get to it later,” you tell yourself. After all, you have a ton of emails to tackle, errands to run, and an array of other tasks to accomplish. But by the end of the day, those calls aren’t made.

Sound familiar?

When you’re only accountable to yourself, it’s easy to fall off track. That’s why many entrepreneurs arrange to work with an accountability partner.

Accountability Defined.

Let’s define accountability before exploring the impact an accountability partner can have on your business. Accountability is when you’re expected or required to justify your actions and choices to another person or group.

Many of the most successful entrepreneurs have recognized that to achieve their goals, they need to make accountability part of their weekly routine.

Building a relationship with an accountability partner – a mentor, coach, or business strategist you respect and trust – involves committing to check in and provide honest updates on your progress and performance (or lack thereof).

Accountability partners are there to make sure you do what you say you’re going to do. Their role becomes even more critical when you find yourself facing obstacles. That’s when you tend to get discouraged and struggle to fulfill your daily and weekly commitments. Accountability partners keep you on track when your self-confidence and drive ebbs and flows.

Adding Accountability to Your Action Plan.

If you have struggled to stay committed to the action plan you laid out for yourself at the beginning of 2021, then accountability may be a critical missing ingredient in your business.

At Celeste Giordano Coaching, I hold entrepreneurs accountable to accomplish the daily, weekly, monthly and annual tasks that empower them to reach their goals. By touching base regularly and giving constructive feedback based on decades of direct sales and business development experience, I help keep them honest and laser focused.

I am currently accepting new applicants to join my Gold Council Program, which includes a Mastermind – one of the BEST forms of accountability and networking rolled into one – before the end of the summer so you can bounce back and close 2021 as a strong and PROFITABLE year.

Our current mastermind group members are driven business leaders you can collaborate with, tackle challenges with, learn from, and network with – the benefits are truly limitless.

Find out more about the Gold Council Program and Mastermind, and if you’re ready to get results, apply to join now. 

I’ll leave you with this quote: “Accountability separates the wishers in life from the action takers that care enough about their future to account for their daily actions.”


Celeste Giordano’s mission is to help business owners develop the skills, knowledge and attitude necessary to “DoublePlusTM” their income and become effective and inspirational leaders in their fields. Whether it’s taking your successful business to the next level or starting a new venture, she will teach you the exact skills and strategies you need to enroll more quality prospects, build a rock-solid team, and break through obstacles to achieve real profit and lasting success. Celeste is a professional business growth specialist, a master sales strategist, and dynamic speaker with 40 years experience in direct sales and managing high-performing teams.

To learn more about Celeste, click here.

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At Celeste Giordano Coaching, I work with each client to implement the strategies they’ve been missing that will enable them to break through barriers preventing them from the success they know they are capable of. Contact me today to find your future clients who just don’t know what they’re missing.