Lead Generation: Stop Chasing Sales and Start Creating Opportunities

Stop chasing sales. Start creating opportunities.

Over the nearly five decades I’ve spent working with business professionals, I’ve met countless talented people who felt stuck. Some were business owners struggling to bring in enough new clients. Others were sales professionals who knew their products inside and out but were having trouble filling their pipeline. Some were service providers and consultants who…

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Increase Your Visibility and Accelerate Your Success

The United Nations has declared Friday, March 8, 2024, as International Women’s Day, and this year they are celebrating with a theme of “Invest in women: Accelerate progress.” I love recognizing the achievements of fellow women in business. When I began my career in sales, men dominated the field. Through hard work and with the…

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Lead Generation Strategies that Actually Work!

“You are out of business if you don’t have a prospect!” – Zig Ziglar Last week, I opened up a discussion about one of the most important areas of business development: LEAD GENERATION! Simply defined, lead generation refers to the action steps you take to attract potential customers to your business and guide them along…

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