Why Storytelling Sells

“Let me share a story with you….” and “I remember when…” are grown up versions of “Once upon a time”. Stories maintain their appeal regardless of our age or life stage. Storytelling is one of the oldest art forms. Throughout history, every human culture has shared stories for one simple reason: they help us understand…

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The “Referral Power” of Food Glorious Food

Listen up, entrepreneurs! Referral partners are the golden gatekeepers. They have the ability to grant you access to quality leads that you can convert to clients. I’ve talked a lot about the value of your rolodex and building relationships with referral partners. But how can you motivate your referral partners to keep you in mind…

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The Real Value of “Spousal Support”

Countless people play roles that are absolutely fundamental, yet tragically undervalued from full-time moms and dads to teachers and nurses. Too often, the spouses and partners of entrepreneurs are similarly undervalued. They don’t get the love and appreciation they deserve. Many of the entrepreneurs I’ve met over the years are busy chasing their dreams. Sometimes,…

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The Power of Positive Thinking

We’ve all met a complainer who plays the blame game to justify their lack of success. “I’m generating fewer leads because of the economic downturn.” “So and so copied my marketing strategy, it’s no wonder I didn’t reach my sales goal last month.” Sound familiar? People with a negative attitude often blame external circumstances and…

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Learn the Art of Value Selling to Earn More THIS Year

Tired of competing on price? You’re not alone. Let’s break down the problem: You sell a quality service, but your competitors do too. When you sell based on price alone, you’ll constantly be undercut by those in your industry with lower pricing. The only way to compete is to compromise on your pricing, delivering the…

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